Audiological Devices Market Analysis by Top Key Companies, New Technology, Demand and Opportunity Analysis Forecast to 2024
The global audiological devices market is growing significantly due
tointroduction of waterproof and wireless hearing aids, increasing need for
aesthetically fabricated hearing aids, and increasing government initiatives to
provide better healthcare services in the industry. Massive unexplored market
in audiological devicesindustry of developing economies are creating ample
opportunities for the audiological devices market to grow at a considerable
rate during the forecasted years. In addition, increasing adoption of digital
technology in developing and designing hearing aid is also expected to support
the growth of the market in the coming years. Further, the advanced research
and development facilities, and new and innovative product developments by the
companies are propelling the growthof theaudiological devices industry.
Hearing impairment is usually due to genetic predisposition and
chronic ear infection. Increasing prevalence of hearing problems is also
fueling the growth of the market in the coming years. According to World Health
Organization, globally approximately 360 million people were disabled with
hearing loss in 2012. Audiological devices are hearing aids used for the
diagnosis and treatment of hearing impairment and balance problems. An
audiological device comprises microphone, speaker and amplifiers.
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On the basis of product type of audiological devices, the market can
be categorized as hearing aids, diagnostic devices, bone anchored hearing aids,
and cochlear implants. Hearing aids lead the market in terms of market size, as
it is user friendly and comfortable; whereas, cochlear implants are expected to
grow at a faster rate in the coming years due to technological advancement.
Types of hearing aids include receiver-in-the-ear aids, behind-the-ear
(BTE) aids, canal hearing aids (in-the-canal, completely-in-canal, and
invisible-in-canal), in-the-ear (ITE) aids, and others. Behind-the-ear aid is
the most popular hearing aid, as it is efficient in treating wide extend of
hearing loss and is majorly preferred by elderly people due to its easiness to
handle and clean. In addition, diagnostic devices include audiometers,
tympanometers, and otoscopes. Audiometers are the most preferred device used by
audiologists for investigation of hearing impairment.
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Some of the factors driving the growth of the global audiological
devices market are increasing prevalence of deafness, increasing healthcare
expenditure, increasing demand for technologically advance hearing devices, and
increasing prevalence of age-related hearing impairment.In addition, rise in
geriatric population, improved healthcare infrastructure, and increasing
cosmetic demand of hearing aids are also some of the factors fuelling the
growth of the global audiological devices market. However, high cost of surgery
and social stigma associated with the appearance of audiological device are
some of the factors restraining the growth of the global audiological devices
market to some extent.
Geographically, Europewill be leading the global audiological devices
market in the coming years, due to propitious reimbursement policies,
increasing government support and introduction of innovative products.
Asia-Pacific is the fastest growing region in the global audiological devices
market. The major reasons for the fastest growth of audiological devices market
in the region are increasing healthcare expenditure, large pool of patients,
increasing government support, improving healthcare infrastructure, and
increasing incidence of deafness in the region. Moreover, the audiological
devices market is growing due to increasing awareness of healthcare in the
emerging countries, such as India and China, of Asia-Pacific region.
Some of the companies operating in the global audiological devices market are Siemens
Healthcare, Cochlear Limited, Widex A/S, Bernafon, Sonova Holdings AG, SeboTek
Haring Systems, GN ReSound Group, William Demant Holding A/S, Beltone, and Starkey
Hearing Technologies.
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